It's always nice to receive a greeting card. 

In an age where "Happy Birthday" is often just a quick text or a social media comment, there's something irreplaceable about a physical card with a heartfelt and creative message.

Today, greeting cards have evolved beyond the standard birthday or holiday message.

They’ve become a creative outlet for artists, writers, and everyday creators who want to share something meaningful, whether it’s a card of encouragement, a witty inside joke, or an inspiring quote that brightens someone’s day.

It’s this blend of personal expression and timeless charm that has made greeting cards the perfect merch product for your next merch collection.

Below, we’ll show you how easy it is to create your own custom greeting card through Fourthwall, while highlighting a few unique and inspiring greeting cards from creators who've used the platform to develop their own lines. 

Why Greeting Cards Are a Perfect Product for Creators

Among all the go-to merch items you can customize and sell (t-shirts, hoodies, stickers, mugs, and hats), greeting cards are pretty much slept on. 

They’re low-cost, easy to produce, and surprisingly powerful when it comes to building a personal connection with your audience. 

Unlike clothing or accessories, greeting cards feel intentional. People buy them to mark a moment, share a memory, or send a meaningful message. 

For creators, that makes them a perfect product to showcase personality, humor, or inspiration in a tangible way. Here are some key reasons why you should jump on creating your own greeting card line:

Startup Costs are Almost Nonexistent

Thanks to print-on-demand (POD), you don’t need to purchase hundreds of cards upfront or worry about storing inventory. 

Instead, you can design a single card, upload it to your shop, and have it printed only when someone places an order. 

This makes it a zero-risk product for testing new ideas, launching themed collections, or even offering seasonal cards for holidays and special occasions.

Greeting Cards are Ridiculously Versatile

They can cover everything from heartfelt sympathy cards and motivational quotes to quirky inside jokes or meme-inspired humor. 

Whether you want to create uplifting cards of encouragement, inspiring designs for life milestones, or clever congratulations cards, the possibilities are endless. 

And because cards are often kept as keepsakes (taped to walls, framed on desks, or tucked into journals), they carry a lasting value that strengthens the connection between you and your customers.

Fourthwall Makes the Whole Process Seamless

Our no-code platform allows you to upload your card designs, customize the front, back, and inside panels, and launch your shop in just a few clicks. 

Each card is printed on premium cardboard paper using high-quality toner-based sublimation printing, ensuring vibrant colors and crisp details that are perfect for everything from birthday cards to unique, handmade greeting card designs. 

Available in multiple sizes, our cards come with a complimentary envelope and are produced on demand with no minimum orders required. 

This makes the process seamless for any creator, freeing you from the hassle of inventory so you can focus on creating inspiring card ideas and layouts that stand out.

How to Design Your Greeting Cards on Fourthwall in 5 Steps

Designing your own greeting cards doesn’t have to feel overwhelming, especially when you’ve got a platform like Fourthwall doing the heavy lifting. 

With just a few clicks, you can go from a blank idea to a fully polished card that’s ready to sell, all while keeping your creativity front and center.

Here’s how to bring your card designs to life in five simple steps.

Step 1: Login or Sign Up for Your Free Fourthwall Account

Getting started with Fourthwall is quick and beginner-friendly. 

You can create a free account in minutes and start building your storefront without needing any coding or technical skills. 

Fourthwall provides you with full creative control, enabling you to customize your shop’s layout, colors, and branding to match your style, while showcasing your greeting cards in a professional and polished manner.

Step 2: Select Your Greeting Card

From your Fourthwall Dashboard, click the “Create” button in the upper right corner and choose “Create Product.” 

You’ll then be presented with three options. Select “Design Something New.” 

This will direct you to our product catalog, where you can select the product you wish to design.

Once you've chosen your greeting card, pick your preferred orientation (horizontal or vertical) and click "Design Now" to start customizing your card. 

Step 3: Add Your Design and Branding Details

Now comes the fun part—designing!

To begin, upload your artwork and customize every part of your greeting card, including the front, back, and inside panels, to create a polished and detailed card. 

Fourthwall’s built-in design tools let you add text, adjust colors, resize your artwork, or include additional graphics to make your card stand out. 

Be sure to select your preferred cardstock size (4″ × 6″, 5″ × 7″, or 5.83″ × 8.27″) so you can give your customers multiple options. 

When your design is complete, use the 3D mockup tool to preview exactly how your card will look before you publish it to your store.

Step 4: Add Description and Set Your Pricing

Once your design is complete, head to the “Product Details” page to give your greeting card a name and a description that highlights its unique features or sentiment. 

Next, set your price (typically between $5 and $8) and use Fourthwall’s built-in profit calculator to see your earnings per sale. 

When everything looks good, click "Publish Now" to add your card to your storefront and make it available for purchase. 

Step 5: Check Your Product Page and Market Your Card

Before launching, review your product page to make sure everything is polished. Check your greeting card’s title, description, pricing, and mockup images to ensure they look professional and appealing. 

Once your card is live, start promoting it across all your social media platforms, including Instagram, TikTok, Pinterest, and email newsletters. 

Create engaging content, such as behind-the-scenes videos of your card-making process, “pack an order with me” clips, or fun lifestyle photos showcasing your cards in real-world settings. 

You can also share user-generated content or run limited-time promotions to encourage followers to grab your card before it sells out.

💌 And there you have it! Your greeting card is up and ready to be discovered, shared, and purchased by your fans

5 Examples of Creative Greeting Cards from Fourthwall Creators

Now that you know how simple it is to design and sell your own greeting cards, let’s look at some real-life inspiration. 

These Fourthwall creators have transformed clever ideas, heartfelt messages, and unique artwork into greeting cards that stand out and continue to sell long after they’re first released. 

From quirky humor to artistic designs, these examples prove that a well-made card can become a timeless product in any creator’s lineup.

1. “Kind of a Big Dill” Pickle Greeting Card – Shayladoesit

This card combines a playful pun with a simple yet charming design, featuring a bright green pickle complete with googly eyes and a sign that reads “Kind of a Big Dill.”

Available in three sizes (4″×6″, 5″×7″, and 5.83″×8.27″) and paired with a complimentary envelope, it’s perfect for pickle lovers or anyone who needs a lighthearted boost.

What makes it even more special is that most of the proceeds support a farm sanctuary in Oklahoma, turning this quirky card into a fun purchase for a good cause.

2. “Happy Birthday My Pancake” – Choco & Pancake

Bring an extra dose of sweetness to any birthday wish with Choco & Pancake’s adorable birthday card. 

Featuring the lovable characters themselves, this pastel-enriched design is perfect for showing your “Pancake” how much you love them on their special day. 

Measuring 5.83″ × 8.27″ with a light pink interior and a crisp white envelope, this card combines charming character art with a clean, high-quality finish, making it as much a keepsake as it is a birthday greeting.

3. “Merry Mathmas” – Engineering Mindset

Known for simplifying complex technical topics with creative visuals and tutorials, The Engineering Mindset brings that same innovative spirit to their holiday card. 

The “Merry Mathmas” card perfectly reflects the YouTube channel’s brand by combining festive Christmas imagery with a clever mathematical twist that speaks directly to their audience of engineers and problem-solvers. 

Available in multiple sizes, it’s the ultimate Christmas card for any brainy who appreciates both logic and holiday cheer.

4. Valentine’s Day Card – PuddleArtStudio

Similar to Choco & Pancake, PuddleArtStudio captures the spirit of Valentine’s Day with a playful and hilarious illustration of overaffection and overgifting. 

Inspired by the webtoon series about a young couple in their twenties, this card depicts Puddle, the series' main protagonist, getting overstimulated by the amount of gifts her boyfriend presents her on Valentine’s Day.

It’s perfect for both fans and non-fans of the animated series as it delivers a universal, relatable humor about love and gift-giving that anyone can appreciate.

5. “The First of the Myths (1985)” Greeting Card – Nicholsloy Studio

Not every greeting card needs to be tied to a holiday or a specific occasion. Sometimes, they can serve as collectible pieces of art like Nicholsloy Studio’s “The First of the Myths (1985).” 

Featuring an abstract design of a red and white 1957 Chevy Bel Air parked on the street, the card captures a nostalgic yet dreamlike quality that reflects the studio’s signature style of blending reality with abstraction.

It’s the perfect example for creators who want their card lines to double as unique merchandise by offering fans a way to own a piece of their artistic story.

Tips for Designing Greeting Cards That Sell

By now, we’ve explored how creators have turned their ideas into memorable greeting cards, but what exactly makes a card stand out and sell? 

Whether you’re new to cardmaking or looking for fresh card-making ideas, the key lies in combining creativity, quality, and a design that resonates with your audience. 

Here are a few tried-and-true tips to help your handmade greeting cards or digital card designs become must-haves.

Tip 1: Use Humor, Relatable Quotes, or Inside Jokes for Niche Audiences

Humor is one of the most powerful tools in card making because it instantly creates a connection with the recipient. 

A clever joke, a relatable sentiment, or a pop culture reference can make your card feel unique and personal. 

Think of how cards like Shayladoesit’s “Kind of a Big Dill” resonate with a specific audience of pun-lovers. Because with niche humor, you can easily turn a simple design into a viral hit.

Tip 2: Invest in Bold Typography and Eye-Catching Color Palettes

Typography and color are what grab attention at first glance. 

Regardless of whether you’re going for a minimalist design with elegant fonts or a bold, retro-inspired layout, your choice of text style and ink colors can set the tone for the entire card. 

Bright hues, pastel shades, or even metallic finishes on cardstock can elevate your design and give it a premium feel.

Tip 3: Test Different Card Sizes and Finishes

Not all cards need to be the standard 5” x 7” size. Experimenting with different card designs, folds, or finishes, like matte, gloss, or textured cardstock can give your product a more customized feel. 

Offering options, like small postcards or large, statement-sized cards, lets customers choose the style that best fits their occasion.

Tip 4: Add Personal Stories or Missions

Cards with a story behind them, like Shayladoesit’s tie-in to farm animal care, often resonate more with buyers. 

Sharing your journey as a card maker or dedicating a percentage of sales to a cause adds emotional weight to your product. 

This makes your card feel less like a generic greeting and more like a meaningful purchase that supports something bigger.

Monetizing Beyond Greeting Cards

Once you start selling your first collection of greeting cards to your fans, consider building on your success and expanding your product line. 

Here are some creative ways to keep your cardmaking business growing:

• Bundle Cards with Matching Merch: Pair your greeting cards with related products like mugs, stickers, or prints that share the same designs or sentiments. These bundles provide customers with a complete, themed set, increasing the average order value.
• Offer Seasonal Card Subscriptions: Create a subscription box filled with cards for birthdays, holidays, and other occasions. This ensures your customers have a steady supply of beautifully designed cards year-round, while generating recurring revenue for you.
• Sell Digital Printable Packs: Turn your designs into downloadable files for customers to print at home. Digital cards are cost-effective, perfect for global buyers, and provide a quick option for last-minute gifting.
• Launch Monthly Card Drops: Use Fourthwall Memberships to release exclusive designs each month, share behind-the-scenes cardmaking tutorials, or offer special discounts. This keeps your audience engaged and builds a loyal fanbase.
• Create DIY Crafting Kits: Sell kits with cardstock, paper, ink, glue, and templates so customers can create their own handmade cards. These kits appeal to beginners and crafters who enjoy a more hands-on experience.

By implementing these strategies, you can transform your greeting card shop into a comprehensive brand that provides greater value to your audience. 

Remember, the more creative products and experiences you offer, the more opportunities you have to grow your fanbase and increase your revenue.

Turn Your Creativity into a Card Line With Fourthwall 

Turning your sketches, quotes, or ideas into a line of greeting cards isn’t just a creative outlet—it’s a way to build a product that connects with people and can generate lasting income. 

With Fourthwall, you don’t need to worry about upfront costs, inventory, or complicated setups. 

Our all-in-one platform makes it easy to design, customize, and sell your cards while keeping your brand front and center.

Ready to bring your greeting card ideas to life?

Start your own greeting card line today with Fourthwall, where your creativity transforms into products your fans will love.

Frequently Asked Questions

Is making greeting cards profitable?

Yes, making greeting cards can be very profitable, especially if you focus on unique card-making ideas that stand out from mass-produced designs. 

With print-on-demand services like Fourthwall, you can create and sell cards with no upfront costs or inventory, keeping overhead low while earning from each sale. 

Many crafters and small creators also boost profits by bundling handmade cards with matching products or selling on platforms like Etsy.

What materials are needed for making greeting cards?

Traditional cardmaking often requires cardstock, high-quality paper, ink, glue, and adhesive, along with stamps, templates, or cutting machines to create professional-looking designs. 

Additional crafting supplies, such as ribbon, embossing tools, or stickers, can help add texture and personality to your cards. 

For beginners, a simple setup with pre-folded cardstock, colorful paper, and a few card-making tools is enough to start experimenting with creative layouts and techniques.

What is the best free software to make greeting cards?

Canva is one of the best free tools for creating greeting cards, offering ready-to-use templates, customizable layouts, and a wide variety of card-making elements for both beginners and pros. 

Other free programs, such as Adobe Express and GIMP, offer more advanced card design options, including the ability to add sketches, custom fonts, or layered graphics. 

These platforms are especially helpful if you want to test card-making ideas digitally before printing them on cardstock.