Why Creators Should Switch to Fourthwall for Memberships

Recurring revenue is an important part of any creator's monetization strategy, providing a stable and predictable source of income. Unlike ad revenue, recurring revenue models also allow creators to build a loyal community willing to support them over time.

Historically, creators have looked to platforms like Patreon and Kofi as a way to earn recurring revenue and drive community engagement. Platforms like Twitch and YouTube also offer paid channel subscriptions, but take a large portion of creators’ revenue.

Fourthwall offers unique benefits that may make it a better choice for creators looking to take their memberships to the next level. In this article, we’ll address common concerns around switching to a new platform, benefits of Fourthwall vs competitors, and strategies for de-risking your transition.

Why switch to Fourthwall?

Fourthwall is the best option for creators looking to offer an all-in-one membership experience. With full brand customization, seamless integrations with your homepage and shop, and community delight features like live gifting on Twitch, making the switch to Fourthwall means unlocking new possibilities.

Here are some of the top reasons why Fourthwall Memberships could be a game changer for your community and creative business:

✅ Full brand control
✅ More ways to delight your members
✅ Better pricing
✅ One-stop shop

Full brand control

It’s your members’ hub – you should have full control over how it looks and feels. No more playing second fiddle to a massive platform’s brand – with tools like custom domain support and our design & layout editor, you can put your brand front and center and let your creativity shine.

More ways to delight your members

Take your community engagement to the next level and unlock more revenue with features like live Twitch gifting, Twitch sub discounts, personalized thank you videos, and members-only products & promos – all available exclusively on Fourthwall. Plus, when you create a shop on Fourthwall, you gain access to hundreds of retail-quality products available for instant customization, so you can dream big and create something you’re proud to offer your community.

Better pricing

We believe creators should keep more of their hard-earned revenue, so we offer lower fees than our competitors:

• 5% on memberships
• 3% on digital products
• 0% on physical products

Features like Twitch sub discounts also let you incentivize your community to direct more of their support to your Fourthwall Memberships, where you keep 95% (vs 50%) of your revenue.

One-stop shop

Fourthwall lets you bring together your homepage, shop, memberships, and donations in one place. That means a more seamless, connected experience for your supporters and fewer platforms for you to manage.

Strategies for migrating your memberships to Fourthwall

Ready to give your community a better experience but worried about rocking the boat with an established revenue stream? Adopting these strategies will help you maximize the benefits and limit the risks of transitioning to Fourthwall:

🐌 Make the transition gradual
🎁 Offer limited-time incentives
✨ Highlight new benefits to supporters

Make the transition gradual

Switching to a new platform doesn’t need to be an overnight change. Once you’ve made your decision, consider running your existing memberships in parallel with your new site for a while so supporters have time to switch over without feeling pressured. This will help protect against any disruption to your members’ experience or impact to your income.

Over time, you may choose to gradually post less frequently on your old memberships platform and promote all the benefits available on your new site. Or, if you think your community is highly motivated for a better experience, you may choose to keep your old site live but stop posting new content as soon (or shortly after) you announce.

Offer limited-time incentives

Make it easy for your members to transition with limited-time promotional offers. Once they have a taste of the new and improved experience, they’ll be hooked! Fourthwall gives you powerful tools to promote your memberships and incentivize your members to make the switch:

• Introductory offer: Let your existing members try out your new site with zero up-front commitment by offering a free or discounted first month. You can also set an introductory price for annual subscriptions (i.e. 20% off the first year).
• Promo codes: Create custom promo codes to give your community a discount on your new memberships – try sharing these codes in your old members’ feed to build awareness and excitement around your new site!

Highlight new benefits

Offering access to exciting perks that were previously unavailable is a proven method for getting members hyped on making the switch. Leverage one-of-a-kind features like live gifting, members-only products, and thank you videos to show your community the benefits they’ll gain by supporting you on Fourthwall.