If you’re a content creator looking for new ways to share messages and updates with your followers, Instagram’s latest feature may be a tool worth experimenting with. Instagram Broadcast Channels offer a public, one-to-many way of communication for content creators to reach their followers effectively.
In this article, we’ll delve into everything you need to know about using Instagram Broadcast Channels to stay engaged with your supporters.
Instagram Broadcast Channels is a messaging feature on Instagram that allows content creators to share one-way messages with their followers. This new feature is specifically designed to help creators in building a strong community and engaging with their supporters.
Creators can use the tool to share behind-the-scenes messages and announcements through text, photos, videos, voice notes, and polls. At this time only accounts with more than ten thousand followers are eligible to use this feature.
There are several reasons why content creators should use Instagram Broadcast Channels, including:
Instagram Broadcast Channels offer plenty of features that help creators communicate with their audience in engaging ways beyond just text:
Creating an Instagram Broadcast Channel is a straightforward process; below is a step-by-step guide:
Once the broadcast channel has been created, the next step is to invite followers. Below are some ways a content creator can invite followers to their Instagram Broadcast Channel:
With Instagram Broadcast Channels, content creators can communicate with their followers by promoting and sharing a broad array of content. Here are a few examples of what to share on your broadcast channel:
Instagram Broadcast Channels is a creative and fun strategy for content creators to build a community and engage with their followers. If you'd like more ways to engage with your community, you should consider offering memberships. With a Fourthwall Memberships site, you can post exclusive content, run polls, and so much more. Get started on Fourthwall today to start offering merch, apparel, memberships, and more!
This unique feature complements the addition of Instagram Subscriptions, which allow content creators to offer premium content to their followers. To learn more about more ways to engage with your community and make money on Instagram, be sure to check out our other guides:
There are no monthly fees, no upfront costs, and no contracts to use Fourthwall. You set your prices and choose your own margins. Here is how our pricing and splits work when you sell:
Additionally, all US-based credit card transactions have an added 2.9% + $0.30 payment processing fee (same as Shopify). Fees vary for PayPal and other providers. Learn more.
Product costs are listed directly in our product catalog.
If a t-shirt is listed in our catalog at a $10 cost, we will automatically deduct that amount from your profits whenever you make a sale. You can sell products for any price you want.
For example, if you sell the shirt for $22, you'll make $12 in profit on each unit sold. If you sell it for $50, then you'll make $40 in profit on each unit sold.
Yes! Fourthwall works with manufacturing & fulfillment partners around the globe in the US, UK, EU, Canada, Mexico, Australia, and Japan.
Shipping rates are dynamically determined by the size of package and destination. We work with most major carriers and pass through the true cost of shipping. That means that you can offer low-cost, fast shipping to your fans. Most items have a delivery window of 5-8 days.
Be sure to browse our product catalog to find products that are fulfilled out of your target regions to provide the fastest & cheapest shipping for your community.
Fourthwall operates as the "Merchant of Record", which means that we're responsible for handling all sales taxes. This includes nexus registration, collecting sales tax, and remitting this to US states & other countries.
That way you can focus on designing products and promoting your shop, not taxes.
Yes. You can connect a custom domain or subdomain on Fourthwall. Learn More.
If you need help finding an artist or designer, check out our design community.
This is a vetted network of exceptional designers that can help you make great quality designs for your audience. We also recommend tools like Canva or Kittl.
Yes. For any product from our product catalog, we'll handle all customer support for you.
From answering general order questions to making address changes, our team is there to ensure that your buyers are treated with the same level of care that you would personally give them. We have a 12-hour or less average reply time, including nights and weekends.
For any items that you source on your own and ship from home, however, you'll need to do customer support.
Yes! Over 200,000 sellers use Fourthwall to power their storefronts. This includes creators, podcasters, artists, musicians, startups, non-profits, and more.
Get inspired and browse all examples sites.
Fourthwall supports many free integrations, including:
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