Launch Your Own Fall Collection

Refreshing your shop for the current season can help you boost sales and engage your community.

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Start now

No upfront costs. No credit card required.

Important Dates

Be sure to keep up with the following dates to optimize your sales before the end of 2026.

October

Fri. 9th - Finish Halloween designs & update your shop ✨

Tue. 13th - Create promotional content for your drop 📸

Thu. 15th - Announce your Fall/Halloween collection 🗣️

Fri. 16th - Add a promo code or discount to your shop 🏷️

Tue. 20th - Final Fall/Halloween collection push on socials ⏰

Wed. 21st - Standard shipping cut-off for Halloween delivery (for most locations) 

Mon. 26th - Run a sale on your Halloween products 🏷️

Sat. 31st - Halloween 🎃

November

Tue. 3rd - Order product samples to use for promotional materials 👕

Apparel

Fri. 6th - Refresh your storefront for the holidays ✨

Thu. 12th - Shoot promotional content for Black Friday & Cyber Monday

Fri. 20th - Announce your holiday drop 🗣️

Wed. 25th - Add promo codes to your storefront, promote your shop 🏷️

Thu. 26th - US Thanksgiving

Fri. 27th - Black Friday 🛍️

Sat. 28th - Small Business Saturday 🛍️

Sat. 28th - Knitwear standard shipping cut off for Dec. 24th delivery

Knitwear

Launch your Fall collection

Fourthwall makes it easy to keep your shop up to date for each season

Add autumnal elements to your shop

Temperatures are dropping, so stock up on cozy essentials like hoodies, joggers, beanies, and knitwear. Refresh your shop color palette with Fall tones like mustard, burnt orange, deep greens, and burgundy to keep your shop seasonal and stylish.
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Create a Halloween drop

Incorporate Halloween elements into your shop and products by adding spooky designs, seasonal colors like orange and black, and playful details like pumpkins, ghosts, or bats. This will help your supporters get into the festive spirit, while making your merchandise feel timely and exclusive for the season.
Head to dashboard

Design the ultimate Fall Collection

3 ways to prep your shop for Fall

Learn from our best practices to prepare & promote your shop
1. Discover new products
Ensure your supporters can find products suitable for Fall. We suggest adding cozy options like hoodies, sweaters, beanies, socks, etc. to get your shop ready for the season.
Browse products →
2. Refresh your designs
Give your popular designs a refresh by updating the colors, using them on cold-weather products, or adding seasonal elements (pumpkins, leaves, etc.) to them.
Head to dashboard →
3. Promote your drop
Creators are more likely to double their sales by offering promo codes and discounts. Consider joining the hype by running sales on your Fall or Halloween collections.
Learn more →

Browse products for Fall 🍁

Check out our colder-weather options that will keep your supporters warm this Fall.
Lane Seven LS14004
Lane Seven Premium Crewneck Sweatshirt
From $21.75
SOCCO SC200
SOCCO Embroidered Crew Socks
From $23.50
Knitwise K02
Knitted Crewneck Sweater Relaxed Fit
From $39.00
Yupoong 1501KC
Yupoong Cuffed Beanie
From $13.79
Allcolor 5478
Soy Wax Candle In A Clear Glass Jar
From $12.95
Bella+Canvas 3501
Bella+Canvas Supersoft Long Sleeve T-Shirt
From $18.29
Allcolor TB001
Throw Blanket
From $24.14
Mugz WGM78
White Glossy Mug
From $5.95

Frequently asked questions

There are no monthly fees, no upfront costs, and no contracts to use Fourthwall. You set your prices and choose your own margins. Here is how our pricing and splits work when you sell:

  • Products from our product catalog. All products in our product catalog have a publicly listed flat fee, which gets deducted from the selling price you set. There are no extra percentages/margins. You keep 100% of profits.
  • Products you self-source. No fee (0% fee)
  • Digital products. 5% flat fee
  • Memberships. 5% flat fee

Additionally, all US-based credit card transactions have an added 2.9% + $0.30 payment processing fee (same as Shopify). Fees vary for PayPal and other providers. Learn more.

Yes! Fourthwall operates as the "Merchant of Record" and automatically supports the following payment methods on checkout:

Fourthwall operates as the "Merchant of Record", which means that we're responsible for handling all sales taxes. This includes nexus registration, collecting sales tax, and remitting this to US states & other countries.

That way you can focus on designing products and promoting your shop, not taxes.

If you need help finding an artist or designer, check out our design community.

This is a vetted network of exceptional designers that can help you make great quality designs for your audience.

Product costs are listed directly in our product catalog.

If a t-shirt is listed in our catalog at a $10 cost, we will automatically deduct that amount from your profits whenever you make a sale. You can sell products for any price you want.

For example, if you sell the shirt for $22, you'll make $12 in profit on each unit sold. If you sell it for $50, then you'll make $40 in profit on each unit sold.

Yes! Fourthwall works with manufacturing & fulfillment partners around the globe in the US, UK, EU, and AUS. Shipping rates are dynamically determined by the size of package and destination. We work with most major carriers and pass through the true cost of shipping. That means that you can offer low-cost, fast shipping to your fans. Most items have a delivery window of 7-10 days.

Be sure to browse our product catalog to find products that are fulfilled out of your target regions to provide the fastest & cheapest shipping for your community.

Yes, in a few places, all of it being optional, to help with the busywork of running a shop. Your art, your designs, your shop data, and your customer information are not used to train AI models, and you can turn AI off across your shop in your account settings. More information can be found on our AI transparency page.

Yes. For any product from our product catalog, we'll handle all customer support for you.

From answering general order questions to making address changes, our team is there to ensure that your buyers are treated with the same level of care that you would personally give them. We have a 12-hour or less average reply time, including nights and weekends.

For any items that you source on your own and ship from home, however, you'll need to do customer support.

Yes. You can connect a custom domain or subdomain on Fourthwall. Learn more.