The Drop
A semi-regular guide to merch strategy, creator commerce, product drops, and building a better business around your audience.

Trends & Insights
How to Create and Sell Print on Demand Journals and Notebooks
Learn how to create and sell notebooks and journals your audience will want to use.
How to Create and Sell Print on Demand Journals and Notebooks
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Featured
Making It Together: Inside Evan & Katelyn's Rise From IKEA Hack to Trusted DIY YouTubers
Making It Together: Inside Evan & Katelyn's Rise From IKEA Hack to Trusted DIY YouTubers

Trends & Insights
9 Gumroad Alternatives for Digital Creators in 2026
9 Gumroad Alternatives for Digital Creators in 2026

Trends & Insights
10 Best Stan Store Alternatives for Creators in 2026
10 Best Stan Store Alternatives for Creators in 2026

Featured
Brett Chody’s Journey to Building a Community One Mile (and One Bite) at a Time
Brett Chody’s Journey to Building a Community One Mile (and One Bite) at a Time

Trends & Insights
9 Best Patreon Alternatives for Creators in 2026
9 Best Patreon Alternatives for Creators in 2026

Trends & Insights
20 Sustainable Swag Ideas for Events and Giveaways
20 Sustainable Swag Ideas for Events and Giveaways

Featured
From Actor to ADHD Educator: How Jessica McCabe Turned a Coping Mechanism into a Credible Brand
From Actor to ADHD Educator: How Jessica McCabe Turned a Coping Mechanism into a Credible Brand

Trends & Insights
8 Best Gelato Alternatives for Print-on-Demand in 2026
8 Best Gelato Alternatives for Print-on-Demand in 2026

Trends & Insights
TikTok Affiliate Marketing: How It Works and How to Make Money
TikTok Affiliate Marketing: How It Works and How to Make Money

Trends & Insights
9 Best Redbubble Alternatives for Print-on-Demand Creators in 2026
9 Best Redbubble Alternatives for Print-on-Demand Creators in 2026

Trends & Insights
The Top Celebrity Clothing Brands and Why They Succeeded
The Top Celebrity Clothing Brands and Why They Succeeded

Case Studies
From One-Time Shopper to Lifelong Supporter: How U.S.VETS Turned Merch Into a Monthly Giving Engine
From One-Time Shopper to Lifelong Supporter: How U.S.VETS Turned Merch Into a Monthly Giving Engine
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