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Creator Success Guides

Turn your ideas into a successful shop with these step-by-step guides. From setting up your store to designing products and expanding your community, find everything you need to sell with grow your brand.
An image of Joe Santagato and the Santagato Studios website

Set up your shop and start selling in just a few steps. This guide briefly walks you through the basics of customizing your store, adding products, and making the most of Fourthwall’s tools so you can focus on your creativity while we handle fulfillment.
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An image of Joe Santagato and the Santagato Studios website

Choose the right products, and create items that resonate with your audience. This guide breaks down what works best and how to maximize your sales.
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An image of Joe Santagato and the Santagato Studios website

Ensure your products meet your expectations by ordering samples before making them available. This guide walks you through the process so you can feel confident in what you’re offering.
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An image of Joe Santagato and the Santagato Studios website

A well-planned launch helps you reach more customers and make more sales. Follow these steps to build hype, promote your products, and prepare for a smooth drop.
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An image of Joe Santagato and the Santagato Studios website

Cover all the essentials before going live with this step-by-step checklist. From finalizing designs to setting up promo codes, this guide will keep you on track.
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An image of Joe Santagato and the Santagato Studios website

Keep the momentum going by engaging your audience, analyzing shop performance, and planning future product releases. This guide helps you turn a single drop into lasting success.
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An image of Joe Santagato and the Santagato Studios website

Expanding your brand takes more than just one great product launch. This guide teaches you how to strengthen your community and offerings, and create long-term growth.
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Fully-customizable websites, 100% owned by you

Easily customize your design, layout, and domain to create a brand that’s as unique as you are.

Frequently asked questions

How much does it cost to use Fourthwall?

There are no monthly fees, no upfront costs, and no contracts to use Fourthwall. You set your prices and choose your own margins. Here is how our pricing and splits work when you sell:

  • Products from our product catalog. All products in our product catalog have a publicly listed flat fee, which gets deducted from the selling price you set. There are no extra percentages/margins. You keep 100% of profits.
  • Products you ship yourself. No fee (0% fee)
  • Digital products. 3% flat fee
  • Subscription memberships. 5% flat fee

Additionally, all US-based credit card transactions have an added 2.9% + $0.30 payment processing fee (same as Shopify). Fees vary for PayPal and other providers. Learn more.

How much money do I make on sales from the Fourthwall catalog?

Product costs are listed directly in our product catalog.

If a t-shirt is listed in our catalog at a $10 cost, we will automatically deduct that amount from your profits whenever you make a sale. You can sell products for any price you want.

For example, if you sell the shirt for $22, you'll make $12 in profit on each unit sold. If you sell it for $50, then you'll make $40 in profit on each unit sold.

Does Fourthwall ship worldwide?

Yes! Fourthwall works with manufacturing & fulfillment partners around the globe in the US, UK, EU, Canada, Mexico, Australia, and Japan.

Shipping rates are dynamically determined by the size of package and destination. We work with most major carriers and pass through the true cost of shipping. That means that you can offer low-cost, fast shipping to your fans. Most items have a delivery window of 5-8 days.

Be sure to browse our product catalog to find products that are fulfilled out of your target regions to provide the fastest & cheapest shipping for your community.

Does Fourthwall handle payment processing?

Yes! Fourthwall operates as the "Merchant of Record" and automatically supports the following payment methods on checkout:

Does Fourthwall handle sales tax?

Fourthwall operates as the "Merchant of Record", which means that we're responsible for handling all sales taxes. This includes nexus registration, collecting sales tax, and remitting this to US states & other countries.

That way you can focus on designing products and promoting your shop, not taxes.

Can I connect a custom domain to Fourthwall?

Yes. You can connect a custom domain or subdomain on Fourthwall. Learn More.

Does Fourthwall offer artwork & design support?

If you need help finding an artist or designer, check out our design community.

This is a vetted network of exceptional designers that can help you make great quality designs for your audience. We also recommend tools like Canva or Kittl.

Does Fourthwall provide customer support for my orders?

Yes. For any product from our product catalog, we'll handle all customer support for you.

From answering general order questions to making address changes, our team is there to ensure that your buyers are treated with the same level of care that you would personally give them. We have a 12-hour or less average reply time, including nights and weekends.

For any items that you source on your own and ship from home, however, you'll need to do customer support.

Can you show me examples of storefronts on Fourthwall?

Yes! Over 200,000 sellers use Fourthwall to power their storefronts. This includes creators, podcasters, artists, musicians, startups, non-profits, and more.

Get inspired and browse all examples sites.

What integrations does Fourthwall have?

Fourthwall supports many free integrations, including:

  • YouTube Product Shelf (Merch Shelf)
  • TikTok Shop
  • Facebook and Instagram Shopping
  • Twitch Product Gifting
  • StreamElements and Streamlabs stream alerts
  • Zapier
  • Klaviyo
  • Mailchimp
  • And many, many more

See all apps & integrations.

Are there any requirements to join Fourthwall?

There are no requirements to join Fourthwall! Sign up now.